The campaign to expose the harmful, violent, and destructive reality of the animal agriculture industry.
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VEGANISM

Ethics

Inside the quiet rise of vegan-friendly hotels

PRESTIGE: Identifying as vegan is no longer just about consuming a diet that excludes all foods of animal origin. Vegan convictions go beyond meal times and the travel industry is now looking to this market segment that wants to be faithful to its values including during vacations and especially in regards to choice of hotel. A growing number of establishments are providing rooms whose furniture and bedding is totally free from the use of animal products. A new category of accommodation is on the horizon. Here’s a closer look inside the quiet rise of vegan-friendly hotels. SOURCE...…

TO THE RESCUE: The fight against factory farming is winning criminal trials

MARINA BOLOTNIKOVA: After nearly six hours of deliberation, two animal rights activists facing misdemeanor theft charges were acquitted by a California jury. The alleged crime — which the activists freely admitted to — involved taking two sick, slaughter-bound chickens from Foster Farms, one of the biggest poultry companies in the US. Prosecutors called it stealing, but the defendants, Alicia Santurio and Alexandra Paul, both members of the animal rights group Direct Action Everywhere (DxE), called it a rescue. Santurio and Paul (the latter a former Baywatch actress and longtime social…

‘From Food to Freedom’: Watch the world-premiere of this groundbreaking documentary for free

FOOD REVOLUTION NETWORK: From the team that brought you PlantPure Nation, From Food to Freedom tells the story of a live-in immersion program in Greensboro, NC with six participants (and two spouses) diagnosed with type 2 diabetes. The 10-day program includes biometric testing, physician supervision, and daily meals. As we go through the immersion, we hear from participants of their past struggles living with such a dreaded disease, and we hear of their hope for a better life. We watch firsthand as they suddenly change their diet from a standard American diet to a whole food plant-based…

STUDY: Meat, dairy and rice production will bust 1.5C climate target

DAMIAN CARRINGTON: Climate-heating emissions from food production, dominated by meat, dairy and rice, will by themselves break the key international target of 1.5C if left unchecked, a detailed study has shown. The analysis estimated that if today’s level of food emissions continued, they would result in at least 0.7C of global heating by the end of the century, on top of the 1C rise already seen. This means emissions from food alone, ignoring the huge impact of fossil fuels, would push the world past the 1.5C limit. The study showed that 75% of this food-related heating was driven by foods…

MARX V. DARWIN: Vegan revolution or vegan evolution?

JORDI CASAMITJANA: It was the German philosopher Karl Marx who in the 19th century theorised about how people would inevitably revolt when facing the injustices of the capitalist society. He postulated that in a capitalist industrialised society (like the one he and most people in the West were living in at the time), a revolution of the oppressed class against the ruling class would be inevitable. After the publication of his 1867 book “Das Kapital”, his theories influenced many revolutionaries (such as Vladimir Lenin, Mao Zedong, Fidel Castro, Che Guevara, etc.) If the passing of decades…

‘Under Their Skin’: A new report series on the cruel injustices of animal leather production

COLLECTIVE FASHION JUSTICE: While leather has been used in fashion for millennia, its production today is an ethical and environmental crisis. Today, over 1.4 billion cattle stand on once biodiverse land, confined to feedlots and in planted pasture systems until they are slaughtered for food and leather... While at least some of the environmental impacts of leather production are increasingly acknowledged by the fashion industry, little relating to the impact of leather production on animals themselves is considered or reported on today. Therefore, this report highlights the plethora of…

OPEN ACCESS E-BOOK: ‘Speciesism in Biology and Culture: How Human Exceptionalism is Pushing Planetary Boundaries’

UC BERKELEY: With the world's population topping 8 billion last year, it's clear that humans have achieved a unique status in Earth's history. We are the only creature that dominate all other organisms on the planet, from animals and fungi to plants and microbes. It remains to be seen whether humans can retain this dominance as we push the global climate to extremes while driving to extinction the very organisms that we climbed over to get to the top. In a new book, a group of scientists and philosophers places part of the blame on an attitude prevalent among scientists and the general…

Thinking Like a Chicken: Do chickens mind seeing other chickens killed in their presence?

KAREN DAVIS: A fellow activist once asked me if I believed chickens don’t mind watching and hearing other chickens being killed in their presence. He asked because a farmer had told him they don’t mind. Was this true? Lest anyone think that chickens don’t mind hearing and seeing other chickens die violently in front of them, or be grabbed by a predator or otherwise traumatized, nothing could be further from the truth. As a chicken sanctuary director for more than three decades, I’ve seen the effect on chickens of a hawk or a fox and the terror those predators inspire in the birds, including…

Survey: 99.8% of Chinese respondents would buy plant-based burgers

VEGCONOMIST: A survey of Chinese consumers in four major cities has revealed immensely positive attitudes towards plant-based meat. Conducted by the School of Advanced Agricultural Sciences at Peking University, the research found that a huge 99.8% of respondents would be willing to buy locally-produced plant-based burgers. 85% had already tried plant-based meat, largely due to a desire to try new things and a belief that plant-based products are healthier. Women, highly educated people, and those with a high income were the most likely to buy plant-based meat. Beijing had the highest…

‘The Don’t List’: New television ad urges parents to go vegan before it’s too late

NICOLE MEYER: A new PETA TV spot airing this week during similarly grim movies The Day After Tomorrow and Zombieland is pointing to animal agriculture as a leading cause of the climate catastrophe and asking viewers, “Are you a bad parent?” while urging them to safeguard their children’s future by banning environmentally devastating meat and dairy from their homes. Much like The Last of Us’ Ellie (played by vegan Bella Ramsey), PETA’s protagonist is a young orphan trying to navigate a post-apocalyptic world. In the video, she lists the rules her mom enforced—such as not touching the stove…