The campaign to promote veganism by exposing the destructive reality of the animal agriculture industry.

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‘Animal Rights Switzerland’ sets out vision to make the country vegan

VEGCONOMIST: Campaign group Animal Rights Switzerland has launched a project outlining how the country could become animal-friendly. The group describes how meat and dairy products could be produced through cultivation and fermentation technologies, removing the need for animal agriculture. Slaughterhouses could then be repurposed, or turned into museums. Recreational fishermen could remove litter from rivers rather than catching fish, or focus on monitoring and photographing aquatic life. Contraceptives could be used to prevent wild animals such as deer from becoming overpopulated,…

MOTIVES OF THE HEART: Exploring dietary lapses among ethical and health vegans

REKHA SHARMA: Previous research suggests that some self-identified veg*ns continue to eat non-veg*n foods on occasion due to a variety of factors. In this study, one researcher examines what contributes to these “dietary lapses” by considering different identity processes and motivations for going vegan. The goal is to shed light on some of the factors that influence vegan food decisions, which may help dietary advocates support new and existing vegans. The author notes that there are a variety of personal, demographic, and social-psychological factors that may lead to dietary lapses. Some…

‘The Game Changers’ Part 2: Uninterrupted to produce sequel to documentary

VALERIE COMPLEX: Uninterrupted a brand within The SpringHill Company, founded by LeBron James and Maverick Carter, is partnering with the creators of The Game Changers documentary to produce its sequel. The original film — executive produced by James Cameron, Arnold Schwarzenegger, Jackie Chan, Lewis Hamilton, Chris Paul and Novak Djokovic – documented the dramatic rise of plant-based eating in professional sports. With more than 100M viewers, the film is credited with creating a measurable shift in eating patterns across the globe... The sequel will explore how food choices not only…

PLANT and/or CELL: How will cultivated meat affect the plant-based industry?

SINGULAR OPEN LAB: Online discussion over how the potential success of the cultivated meat industry, once it is available to consumers, may affect the existing plant-based industry. Plant-based or cell-based, allies or enemies? How might cell-based products compare to plant-based meat alternatives with regards to taste and overall consumer acceptance? Do both industries target the same or different consumers? How hybrid (cell-based and plant-based) products can reduce costs. Speakers: Eric Jenkusky. Co-Founder Matrix Food Technologies Dwayne Holmes. Director, Responsible Research &…

Bruce Friedrich: On the comprehensive case for innovative alternatives to traditional meat

THE HUB STAFF: This episode of Hub Dialogues features host Sean Speer in conversation with Bruce Friedrich, founder and president of the Good Food Institute, about the economic, environmental, and moral case for cell- and plant-based alternatives to traditional meat... SEAN SPEER: Let’s start with how you came to these issues. You adopted a vegan diet in the late 1980s after reading a book called The Diet for a Small Planet. What in the book inspired you, and how did you think about your early mission as an activist, including as a PETA employee, to get people to stop killing, eating, and…

WHAT’S IN A NAME: Texas governor signs new labeling law for plant-based and cultivated meat

MEGAN POINSKI: Texas Gov. Greg Abbott signed a bill requiring clear labeling of analogs of meat, poultry, seafood and eggs, as well as cultivated meat. The law takes effect Sept. 1. According to an analysis of the bill, the new law “seeks to address the issue of unclear labeling” on products that look and taste similar to the traditional animal-derived products. The law requires these products to have prominent labeling in close proximity to the product name that explains it is an analog or that it was made through cell cultivation... The Texas law requires plant-based or fermented analogs…

National Animal Rights Day (June 4, 2023): Commemorate the billions of animals who die every year by human hands

NARD: This Sunday, June 4, 2023 over 300 cities worldwide will observe the National Animal Rights Day. National Animal Rights Day is a Memorial Ceremony to commemorate the billions of animals who die every year by human hands and a Celebration of the progress that is being made towards ending the suffering of animals and bringing forth their freedom. Established by the non-profit Our Planet. Theirs Too. in 2011, The National Animal Rights Day (NARD) is an annual day observed in a growing number of countries around the world, on the first Sunday in June, for the purpose of giving a voice to…

IN-DECEIT BEHAVIOR: Study finds animal agriculture key missing piece in climate change media coverage

CONI AREVALO: For many years now, climate researchers have been warning that the world can’t meet its Paris Agreement climate goals of limiting global warming to 1.5°C without reducing meat consumption. Multiple studies have affirmed that between 11.1 and 19.6% of global emissions come from meat and dairy production, and leading global food and climate agencies are also in agreement, recommending that people, particularly those in the Global North, reduce meat consumption in favor of a plant-rich diet. The effects of animal agriculture on the environment and climate are vast: It is a…

STUDY: Vegans are perceived as less suitable for jobs stereotypically associated with masculinity

LAURA STALOCH: Revealing you are vegan can hurt your job prospects, especially if the job is perceived as more masculine, according to new research. The study was published in the Journal of Social Psychology. Veganism is a lifestyle and dietary choice that seeks to exclude the use of animals for food, clothing, or any other purpose. It has become increasingly popular in recent years, with more people adopting plant-based diets for ethical, environmental, or health reasons. However, vegans are often subject to negative stereotypes and discrimination. Previous research has shown that being…

FLEXIBLE VEGANISM: ‘Animal Liberation Now’, nothing to crow about

KAREN DAVIS: While Peter Singer's new book is said to include updates on the advancing technological assaults on farmed animals and recent cognitive science on certain animals hitherto deemed insentient, his current “recommendations” suggest that his own advocacy for animals has not advanced since 1975 and may even have regressed. Prime example: from The Guardian Q. Conscientious omnivores oppose factory farming but continue to eat animal products from farmers who treat their animals well and don’t subject them to suffering. Do they get a pass? A. Honestly, I can’t show that they are…