‘Maa Ka Doodh’: Watch award-winning documentary film about India’s ‘White Revolution’ against its dairy industry
Dr. Harsha Atmakuri (Film Director): I urge all the viewers of this film to experience first-hand the truths I have encountered and uncovered in this journey. This film would then serve as a stepping stone for those who wish to spread compassion in our world and bring justice to animals and humans alike.
INDIA TV: Maa Ka Doodh: Uncovering A Nation’s Dairy Disaster is an investigative feature-length documentary film that follows the journey of Dr. Harsha Atmakuri who undertakes an investigation to find out the untold stories behind the success of India’s White Revolution – The World’s Largest Dairy Production and Development Campaign. The documentary also explores the ethical, cultural, environmental, religious, economic, and political complexities the consumption of dairy in India has created since millennia. [Watch full documentary with English subtitles here].
The film follows Dr. Harsha Atmakuri who travels over 20,000 kilometres across the length and breadth of India, by road, for over two years meeting people who are directly or indirectly associated with the dairy industry. During his extensive research, he takes nearly 100 interviews that include eminent and notable people like Smt. Maneka Gandhi (Member of Parliament), Sri Acharya Prashant (Spiritual Guru), Padma Shri awardee Smt. Sudevi Mataji, former IAS officers, IPS officers, Nari Shakti awardees Shakuntala Majumdar, Mini Vasudevan, Gauri Maulekhi, and Dr. Nandita Shah, as well as in-depth interviews with dairy farmers, gaushala administrators, gau rakshaks, and restaurant owners, among others.
In the course of the documentary, Dr. Harsha discovers how India became one of the largest exporters of beef in the world and identifies its direct link to the nation’s dairy industry. He uncovers the negative impacts of this industry on India’s bovine population, public health, environment, and culture. This film aims to bring forth to viewers sustainable, ethical and compassionate solutions to the negative consequences associated with dairy and beef production in India…
The film director Dr. Harsha Atmakuri (general physician turned animal rights activist) states: ‘When I found out India has been one of the largest exporters of beef in the world, I was stunned. The perception I – and many Indians like me – always had growing up was that the vast majority of Indians were against beef, but this perception, as I realized, was contradicting the truth. The question, “how did we get here?” didn’t leave my mind. This triggered me to set out to find out how we became one of the largest beef exporters in the world. From the day I initiated this project, and up until its completion, this film has been awakening me.
I urge all the viewers of this film to experience first-hand the truths I have encountered and uncovered in this journey. This film would then serve as a stepping stone for those who wish to spread compassion in our world and bring justice to animals and humans alike’. SOURCE…
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