Beyond's newest burger boasts 35% less saturated fat and 20g of protein derived from simple, plant-based ingredients and is designed to melt and tenderize like beef.
AVI NATAN: Beyond Meat has announced a new veggie burger which will be produced locally in Canada. Made with simple, plant-based ingredients without GMOs, the Beyond Burger is designed to meet, if not exceed, the nutritional profile of its animal protein equivalent- and boasts 35% less saturated fat. The California-based vegan brand says that its newest burger offers 20g of protein derived from “simple, plant-based ingredients like peas, mung beans, and rice, and features marbling made from cocoa butter that is designed to melt and tenderize like beef”…
Beyond Meat CEO Ethan Brown said, “We look forward to providing the Canadian consumer with our latest burger iteration and to furthering our commitment to this important market by investing in local production.” He added, “Our process of rapid and relentless innovation in service of the consumer, and making investments in the markets we serve, are key pillars in our company’s strategy to provide delicious and nutritious plant-based protein with a lower environmental footprint.”
Meanwhile, Beyond Meat has expanded its geographical footprint into China this past April, with its menu items being available at 4,200 Starbucks locations. Earlier this month, the company launched its food products- Beyond Beef, Beyond Burger, and Beyond Sausage in Brazil at 19 Sao Paulo locations through the retail chain, St. Marche… As the third-largest market in the world in terms of animal meat consumption, Brazil offers significant opportunity for plant-based meat adoption. SOURCE…
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