The campaign to expose the harmful, violent, and destructive reality of the animal agriculture industry.

MANEKA GANDHI: Make veganism lifestyle of ecological warriors

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The rapidly spreading vegan movement is simply about buying 'something else'. It was meant to be transformative, something that would make the world a gentler place, save animals and reduce suffering. Instead it is yet another fashion statement.

MANEKA GANDHI: ‘A few months ago a Veganfest was held in Delhi. It was attended by hundreds of young, affluent, well read and enthusiastic people. The speakers were from all over the world. But each one represented a company that was making vegan products: mock meat, cosmetic, etc. There were no philosophers, no one to define what veganism could and should be. It was a consumer event.

That is what worries me about the rapidly spreading vegan movement. It is simply about buying “something else”. It was meant to be transformative, something that would make the world a gentler, happier place, save animals and reduce suffering. Instead it is yet another fashion statement. Let us look at the impact of veganism on the food industry. If 5% of the US and Britain are vegans then meat consumption should have dropped by that amount. Instead it has increased by 10%…

The vegan movement, which should be doing all it can to put animal killers out of business, is now handing over its money to them. Do Burger King, McDonald’s and KFC have a special fund into which they put vegan money in order to rescue animals, or clean up the planet? No, the core business of these corporations is animal slaughter for food. By financially supporting them, all vegans do is fund their ability to continue their environmentally damaging meals…

Vegans seem to believe that we can simply spend our way to animal liberation and saving the planet. All you have to do is descend on supermarkets and restaurant chains, stuff your trolleys and stomachs with vegan products and suddenly the world will become a better place for all species. But you don’t end exploitation by handing your money to exploiters. All you do is bankroll further exploitation. Vegans are not here to make the shopping aisles bigger, but to end exploitation. You cannot spend your way to paradise…

Going vegan is one tool which can be used to undermine the huge impact commercial animal agriculture has on our planet’s health, climate and biodiversity. But the simple eating of vegan food alone isn’t necessarily going to undermine these practices. What we eat, how it is produced, and the amount we consume, all are questions that need to be answered as we transform food production. These questions are not answered when our dietary choices boil down to choosing the latest cool vegan option’. SOURCE…

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